ASVAB Career Exploration

Our team has provided strategy, design, and marketing services to this nationwide program which served 706,000+ students in school year 15-16 at more than 13,000 schools. In 2015, we were commissioned to redesign the public face of the program with the goal of improving American youth’s view of the military as a viable career option. In 2016, DoD debuted the brand new ASVAB CEP.

Client: ASVAB CEP Program
Role:Identity / Web Design / UI Design / Creative Direction

Rebranding campaign consisting of website, collateral, marketing services and video tutorials to update the look of this nationwide program.


Recent works